בתי ספר לעסקים מתכוננים לעידן GenAI: איגוד AACSB משתף בממצאי סקר עולמי

Business Schools Prepare for the GenAI Era: AACSB Shares Global Survey Findings

טמפה, פלורידה, 3 בפברואר 2025 (GLOBE NEWSWIRE) –

AACSB International (AACSB) פרסם דו"ח חדש, GenAI Adoption in Business Schools: Deans and Faculty Respond (אימוץ בינה מלאכותית יוצרתGenAI בבתי ספר למנהל עסקים: דיקנים וחברי סגל מגיבים), המבוסס על קלט סקר מדיקני וסגל בתי ספר לעסקים. הדו"ח בוחן כיצד קבוצות אלה מנווטות בין ההזדמנויות והאתגרים של בינה מלאכותית יוצרת (GenAI), תוך התמקדות בשימוש המעשי של GenAI בהוראה, מחקר וממשל. הוא מציע תובנות יקרות ערך לגבי מגמות האימוץ וסדרי העדיפויות האסטרטגיים בבתי הספר לעסקים ברחבי העולם.

Business Schools Prepare for the GenAI Era: AACSB Shares Global Survey Findings

TAMPA, Fla., Feb. 03, 2025 (GLOBE NEWSWIRE) –

AACSB International (AACSB) released a new report, GenAI Adoption in Business Schools: Deans and Faculty Respond, informed by survey input from business school deans and faculty. The report explores how these groups are navigating the opportunities and challenges of generative AI (GenAI), focusing on the practical use of GenAI in teaching, research, and governance. It offers valuable insights into the adoption trends and strategic priorities within business schools globally.

Key Survey Findings

Conducted separately among faculty and deans, the surveys reveal shared and diverse perspectives and priorities, highlighting the need for coordinated efforts to drive meaningful progress in GenAI adoption.

• Optimism vs.Skepticism: Deansexpress greater optimism about GenAI’s potential, while faculty aregenerally more cautious, citing concerns about ethical implications andreadiness. Despite this disparity, both groups agree on the importance ofintegrating GenAI across teaching, research, and governance.
• Proficiency andUsage: Mostsurvey respondents identify as novice or intermediate users of GenAI.Faculty primarily use GenAI for tasks like content creation andsummarization in teaching, while they remain more hesitant about using thetechnology for research applications like data analysis, citing dataintegrity issues.
• Ethical Concernsand Governance: Issuessuch as plagiarism, data privacy, and academic integrity are highlightedas major barriers to more widespread adoption. Although nearly half of thedeans report existing AI policies at their institutions, many schools lackactionable guidance, signaling a need for clearer governance.
• EducationalPotential and Risks: Both faculty and deans recognize GenAI’s role inenhancing creativity and problem-solving while also posing risks tocritical thinking. Striking a balance between AI integration andtraditional pedagogy remains a key priority.
• ResourceAllocation: Schoolsare focusing on integrating GenAI into curricula using existing resources,with limited efforts directed toward expanding or redesigning currentinfrastructure.
• TrainingOpportunities: Amix of self-directed learning and structured institutional support ispreferred for skill development. However, low engagement with formalcredentialing programs presents an opportunity for schools to expandtraining pathways.

AACSB’s findings emphasize the importance of promoting collaboration among educators, administrators, and institutional leaders to address challenges and responsibly leverage GenAI’s potential. The organization is committed to supporting business schools with actionable resources and insights to navigate the evolving AI landscape.

Support for this report is provided by the Kogod School of Business at American University. Learn how the Kogod School is preparing the business leaders of tomorrow at kogod.american.edu.

To read the full report, visit aacsb.edu/genai-adoption. For media inquiries or to arrange an interview with one of AACSB's thought leaders about this report, please contact [email protected].

About AACSB International

Established in 1916, AACSB International (AACSB) is the world’s largest business education association, connecting educators, learners, and businesses to create the next generation of great leaders. With members in over 100 countries and territories, AACSB elevates the quality and impact of business schools globally. Learn how AACSB and business schools from around the world are leading boldly in business education at aacsb.edu.

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